Privacy Policy

Hellfire (the “brand”) and www.hell-fire.co.uk (the “Website”) is owned and operated by VW Music Ltd (“our”, “us” and “we”). We are a company registered in England and Wales with registration number 09330915. Our registered office is Victoria Warehouse, Trafford Wharf Road, Stretford, M17 1AB Our postal address is Victoria Warehouse, Trafford Wharf Road, Stretford, M17 1AB. Our email address for privacy enquiries is [email protected] 

 

1 INTRODUCTION

1.1 VW Music Limited (“we”, “us” or “our”) are committed to protecting and respecting your privacy. Protecting your privacy as a user of the Website is important to us and we strive to keep all information relating to you confidential in accordance with this statement. As part of the normal operation of our services you may voluntarily provide us with information about yourself (“Personal Data”). The purpose of this Privacy Statement is to explain what Personal Data we collect about you, how that Personal Data might be used and how we protect your Personal Data and privacy. We will be happy to answer any enquiries from you regarding this Privacy Statement, the Personal Data we hold about you or the use we make of it. If you have any queries or comments please contact us at [email protected] 

1.2 This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting https://www.hell-fire.co.uk (our “site”) you are accepting and consenting to the practices described in this policy.

1.3 For the purpose of the General Data Protection Regulation 2016/679 (“GDPR”) or any equivalent legislation which may replace the GDPR as a result of Brexit, the data controller is VW Music Ltd, Victoria Warehouse, Trafford Wharf Road, Stretford, M17 1AB. Our email address is [email protected] or contact telephone number is 0161 660 7000.

 

2 INFORMATION WE MAY COLLECT FROM YOU

2.1 We may collect and process the following data about you:

2.1.1 Information you give us. You may give us information about you by filling in forms on our site or by corresponding with us by phone, e-mail or otherwise, for example by allowing us to take copies of your identification document(s). This includes information you provide when you register to use our site, subscribe to our service, search for a product, place an order on our site, participate in discussion boards or other social media functions on our site, enter a competition, promotion or survey and when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information, personal appearance description and photograph (“Personal Information”).

2.1.2 Information we collect about you. With regard to each of your visits to our site we may automatically collect the following information (“Technical Information”):

2.1.2.1 technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

2.1.2.2 information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.

2.1.3 Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide. We are also working closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers and credit reference agencies) and may receive information about you from them.

 

3. COOKIES

3.1 The Website makes use of cookies which are small files of letters and numbers placed on your computer that enable us to track certain information relating to your use of the Website, if you agree. We use cookies and other technologies (such as “pixel tags,”, links in emails, JavaScript, device IDs assigned by Google, Facebook or Apple, or similar technologies) to collect this information. By continuing to browse the site, you are agreeing to our use of cookies.

We use the following cookies:

•Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

•Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

•Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember our preferences (for example, your choice of language or region).

•Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

 

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. If you want to remove or block Cookies from your device at any time, you can update your browser settings (consult your browser’s “help” menu to learn how to remove or block Cookies)

For more information on the use of cookies and how to disable them, we recommend www.allaboutcookies.org.

 

4. USES MADE OF THE INFORMATION

4.1 We use information held about you in the following ways:

4.1.1 Information you give to us. On the basis that it is necessary for the performance of any contract entered into between you and us, or in the context of the intention to enter into a contract, we will use your Personal Information to:

4.1.1.1 provide you with any information or products that you request from us;

4.1.1.2 notify you about any changes in a particular order made by you; and

4.1.1.3 carry out any other contractual obligations.

4.1.2 We will require your consent to do the following:

4.1.2.1 to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;

4.1.2.2 to provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about;

4.1.2.3 to provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you. If you wish to no longer receive these updates then you can unsubscribe via the direct links on our marketing emails, reply stop to all text messages or email [email protected] with the subject ‘Please unsubscribe me’ and we will remove you from our database. If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the form on which we collect your data (the registration form);

4.1.2.4 to notify you about changes to our service;

4.1.2.5 to ensure that content from our site is presented in the most effective manner for you and for your computer.

4.1.3 Information we collect about you. We will use your Technical Information:

4.1.3.1 to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;

4.1.3.2 to improve our site to ensure that content is presented in the most effective manner for you and for your computer;

4.1.3.3 to allow you to participate in interactive features of our service, when you choose to do so;

4.1.3.4 as part of our efforts to keep our site safe and secure; or

4.1.3.5 to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you.

 

5. DISCLOSURE OF YOUR INFORMATION

5.1 We may share your Personal Information with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.

5.2 We may share your information with selected third parties including business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.

5.3 We may disclose your Personal Information to third parties:

5.3.1 in the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets;

5.3.2 If VW Music Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets;

5.3.3 if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of booking and other agreements; or to protect the rights, property, or safety of VW Music Limited, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

 

6. WHERE WE STORE YOUR PERSONAL DATA

6.1 The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. We will take all steps reasonably necessary to ensure that your data is treated securely, appropriate measures are taken to ensure that we are compliant and in accordance with this privacy policy.

6.2 Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

6.3 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

 

7 YOUR RIGHTS

7.1 We will ask you if it is okay for us to process your Personal Information for marketing purposes.

7.2 The GDPR gives you the following rights:

7.2.1 Right to rectification. You have the right to rectification of inaccurate personal data.

7.2.2 The right to be forgotten. You have the right to obtain from us the erasure of your personal data where: (a) the personal data are no longer necessary in relation to the purposes for which they were collected or processed; (b) you withdraw your consent to processing for which we previously obtained your consent; (c) you object to the processing; (d) the personal data has been unlawfully processed; and (e) we are required to erase the personal data in order to comply with the law.

7.2.3 Right to restriction. You have the right to obtain from us the restriction of processing where: (a) you contest the accuracy of the personal data we hold about you; (b) the personal data has been unlawfully processed; (c) we no longer need the personal data but they are required in limited circumstances; (d) you object to the processing.

7.2.4 Right to data portability. In certain circumstances, you have the right to receive personal data from us in a structured, commonly used and machine-readable format and the right to transmit it to a third party organisation.

7.2.5 Right to object. You have the right to object to any of our processing. Please tell us if you object to any of this.

7.2.6 Right to object to marketing. If you do not want us to process your personal data for direct marketing, please tell us and we will ensure that we no longer do this.

7.2.7 Right to complain to the ICO. Whilst we prefer it if you approached us first about any complaints or queries you may have, you always have the right to lodge a complaint with the Information Commissioner’s Office.

7.2.8 Subject access right. You have the right to access personal data we hold about you. Your right of access can be exercised in accordance with the GDPR.

7.3 Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

7.4 We will not keep any personal data about you for any longer than is necessary for the purposes for which the personal data are processed. In any event, we will not keep your personal data for longer than 6 years after first obtaining it.

 

8. CHANGES TO OUR PRIVACY POLICY

8.1 Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.

 

9. CONTACT

9.1 Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to [email protected]